How to fix Facebook’s ‘toxic’ ad platform

How to fix Facebook’s ‘toxic’ ad platform

September 22, 2021 Comments Off on How to fix Facebook’s ‘toxic’ ad platform By admin

Facebook’s ad platform is already under fire over how it treats fake news and trolls.

Now, it’s trying to fix its toxic advertising system that can be a big liability for the company.

Read More , and the company has reportedly launched a program that aims to give publishers more control over how their ads appear in their news feeds. 

Under the program, publishers can opt-out of having their ads displayed in Facebook’s news feeds and, if they do, Facebook can remove them if they’re deemed “inappropriate.”

Publishers will also be able to opt-in to receive ads from other sites they like in the program. 

The program, which is now live, is an attempt to counter what the New York Times described as Facebook’s “toxic” ads system, which has become a major source of friction for publishers and has become an ongoing problem for Facebook and the advertising industry.

“It’s really about the ability to set the bar higher and higher,” said the Times’ editorial board member, Jonathan Weisman.

“It is not about stopping fake news, and we’re not stopping that.”

According to the Times, the program is being launched in the U.K. and Canada. 

It’s also being rolled out in Australia, Brazil, China, Egypt, Germany, India, Israel, India-Israel, Indonesia, Japan, Korea, Malaysia, Mexico, New Zealand, Norway, Singapore, South Africa, South Korea, Sweden, Taiwan, Thailand, Turkey, the United States, and the U .


Publishers have been increasingly concerned about the impact of fake news on their newsfeeds, as the proliferation of fake content has become more common.

The Times noted that Facebook’s fake news filter currently only displays fake content that has been published by Facebook itself, not fake content by others.

The Times noted the program was not aimed at “properly” curating and reporting on fake news.

It’s not the first time Facebook has attempted to change the way it presents content in its News Feeds, however.

In October, Facebook implemented a new algorithm that removes “troubling” content, and also began rolling out new filters for news posts.

“Facebook is trying to become a more trusted and credible source of information about news, which means its algorithms have become more complicated and more sensitive to fake news,” Weisman said.

“But the danger for Facebook is that it could become a kind of ‘fake news’ source, where it’s not transparent about the quality of the information that it’s providing.”

Weisman continued: “In the context of the ‘toxicity’ problem, Facebook has been trying to put a higher bar on what’s acceptable.

It is doing this with the program because it believes it can provide better results if it has more control.””

The goal is to try to increase the transparency around what is acceptable content and how publishers are supposed to report it,” he continued.

“Facebook is still trying to figure out exactly how it’s going to achieve this, but there is a lot of hope that it can become a trusted and trustworthy source of news, that’s the hope.”

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